Brand Messaging Services

Don’t leave that to chance! Plant your stake in the ground and stand out.

Accurate, authentic and memorable brand messaging ensures people know what you do, what you stand for and what makes you different.

This is especially important when you work in a competitive or crowded market. You can’t sound generic, vague, or like everyone else, or you will just fade into the background. Even worse, no one will remember you.

And that’s why you need a strong brand messaging service.

You want brand messaging that avoids industry jargon, business-speak and buzzwords.

It must use conversational English, so when you talk about what you do in person, it rolls right off the tongue.

It must use stripped down, simple language that anyone can understand.

And it must focus on benefits over features.

 WHAT DO BRAND MESSAGING SERVICES INCLUDE, ANYWAY?

Brand messaging services start with an in-depth conversation about you. We will pepper you with questions about what makes you different and why your clients choose to work with you.

Once we capture that information, we start moving words and phrases around until each part of your message captures your expertise and brilliance. We then organize it, discuss it with you, make edits, and hand it over for you to use.

Your brand messaging will be clear, concise and authentic to you. You can use it online, in person and in print.

Your brand messaging document will include:

• A tagline
• Value proposition 
• Description of your target audience
• Mission statement
• Tone of voice guidelines
• An elevator pitch
• Brand pillars + supporting language