So you’re ready to start a blog, but you have no idea what to do first? No problem – this blog post will guide you through the steps you need to take to get started. And also – congrats! A blog can have a potentially...
Yesterday, I did my first Facebook Live, and I am here to tell you that it was one of the smartest marketing moves I have ever made. In this post, I’m going tell you why – and what I learned from the experience. Just a note...
How many emails do you get every day? Tons, right? And how many do you actually open? Let me guess: A tiny fraction of the relentless tsunami that floods your inbox. The ones that you do open probably have something to do with email subject lines. (And...
Last week, I met my friend Dave for coffee. Dave is a serial entrepreneur. He’s smart, funny, personable … and he has a great story. He’s been through the wringer – not once, but several times. And each time life has knocked him sideways, he’s...
I was just scrolling through my LinkedIn feed and stopped dead in my tracks (er, scroll). Someone in my network named Andrew left a comment on a sponsored post (aka, ad). In this comment, he helpfully pointed out to a big database marketing company that their...
Before we get into emails that increase sales, a story. Since I was a teenager, I’ve laced up my sneakers and headed out for a daily 30-minute walk. For me, it’s the ideal way to start the day. I let my mind wander, listen to the...