One of my copywriters here at Jansen Communications asked me earlier this summer for advice on how to break into freelance copywriting – specifically, how to make the switch from a full-time job to the crazy, sometimes frustrating, but very rewarding world of freelancing. If...

A couple of months ago, I had an epiphany. I had edited my fair share of bios over the years, which generally went like this: Current job title, past job title and duties, and more past job titles and duties. List education and maybe some awards...

I grew up with a Hungarian father who loves soccer. I have 2 brothers who played soccer when they were kids. I am married to a Dutchman who plays twice a week and coaches our son’s soccer team. So, yeah, soccer has always been big...

[caption id="attachment_196" align="alignright" width="300"] My kids skiing and snowboarding this winter at Timberline, WV.[/caption] Every time I send off a proposal to a prospective client, I get nervous. It’s not the fear of rejection that stops me. If someone doesn’t want to work with me, that’s their...

True or False: One of the hardest things for you as a small business owner to do is keep your website current. My answer is probably the same as yours: “True!” I spent a few hours last week and yesterday afternoon updating my website, and man,...