This blog post is an excerpt from my first ebook, The Small Business Guide to Blogging, which will publish in March. Enjoy! Blogging is definitely as much science as it is art. Over the years, I have developed what I think is a foolproof blogging formula...

Journalists and TV producers are regular people. Shocking, I know. But if you are a small business owner who is looking for publicity, journalists, editors, columnists, and TV producers can seem like a very scary, rude, hard-to-reach bunch of people. Well, the good news is not only...

One of the biggest issues all small business owners run into is editing their own writing, so if you struggle with this, too, believe me when I say you are in very good company. Editing your own writing is tough for non-editors for two reasons: 1)...

Last Tuesday was a typical day for me. I had a couple of calls, cranked out a few projects for clients, met a long-time friend for lunch, worked out on the deck during the afternoon. It was a good day. But then I sat down to...

I am about to confess something absolutely ridiculous to you. Don't laugh. (Or don't laugh so loudly that I can hear you.) Sending out my first monthly newsletter has me paralyzed. I mean, how ridiculous is that? I write newsletters and emails for clients all the time, yet...