website copywriting service

Your website represents your brand online. Let’s make it memorable.

TLDR: Stand out from the crowd with strategic, audience-focused website copywriting that instantly engages visitors and converts them into leads.

Did you know that people spend an average of six seconds on a website?

Magnetic website copy will keep them on it – and turn them into leads. 

Our website copywriting service will help you immediately engage website visitors, get them excited about working with you, and convert them into leads.

bell on books

Strategy first

All website copy projects begin with an audit and mapping exercise. 

Don’t let the word “audit” scare you!

We simply want to learn who is using your website, if the information they care about is readily available and what information is accurate, missing and/or outdated. 

Once we nail that down, we will streamline and better organize your website so all users can easily find what they need. 

bell on books

Strategy first

All website copy projects begin with an audit and mapping exercise. 

Don’t let the word “audit” scare you!

We simply want to learn who is using your website, if the information they care about is readily available and what information is accurate, missing and/or outdated. 

Once we nail that down, we will streamline and better organize your website so all users can easily find what they need. 

Implementation second

Next, we use our deep knowledge of what works and what doesn’t to create a truly kick ass website.

Your website copy will:

  • FOCUS ON YOUR AUDIENCE’S NEEDS AND CHALLENGES
  • CLEARLY EXPLAIN HOW YOU CAN HELP AND THE BENEFITS OF WORKING WITH YOU
  • WRITE IN A TONE OF VOICE CONSISTENT WITH YOUR BRAND
  • INCLUDE MESSAGING THAT IS CLEAR, CONCISE, AND SEARCH ENGINE/GENERATIVE FRIENDLY
  • CREATE ENERGIZING CALLS-TO-ACTION TO GENERATE LEADS

“

Good copywriters are hard to find. Great copywriters are nearly impossible to find. Monika is literally the queen bee of kick-ass copywriting and has handled complex and nuanced topics with ease and delivered polished, SEO-fueled and reader-friendly content.

 Michelle Burson

President
MarComm

CAN GENERATIVE AI WRITE WEBSITE COPY?

No, it cannot, because:

  • It scrapes existing content from the Internet and therefore doesn’t write anything original.
  • Unlike a human, it can’t prompt you for more information about your brand or offerings.
  • Nor can it suggest improvements to the user experience on your website.
  • Website content is complex and contains many components – which you would have to prompt the machine for (multiple times).

WHAT IS THE BIGGEST MISTAKE COMPANIES MAKE WITH WEBSITE COPYWRITING?

I see these two mistakes A LOT actually:

  • Not clearly stating how they can help you (or what they do)
  • Not speaking directly to their ideal clients’ challenges

 

Go check your home page first. If these two things are missing there, they’re probably missing on all your web pages.

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How much does professional copywriting actually cost?

Find out now – and then contact us for a custom quote.

What kind of impression is your home page giving?

Send us the link, and we’ll send you three quick fixes straight to your inbox.

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